WESLEY CAMARA
GRAPHIC DESIGN & WAYFINDING

wesleycamaraart@icloud.com
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ABOUT ME

PROJECTS
1
NEW ENGLAND AQUARIUM
2
HUDSON-BERGEN LIGHT RAIL
3
LE DICTIONNAIRE DES IDÉES REÇUES
4
DIGITAL ILLUSTRATION

 
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HUDSON-BERGEN
LIGHT RAIL


Wayfinding|Map design|Code SignageThe Hudson-Bergen Light Rail is one of the most important light rail systems in the New York City metropolitan area, serving thousands of commuters daily in the busiest transit corridor in America. Yet, its wayfinding fails to match its significance. Through on-site observation and user journey mapping, this project identifies critical breakdowns in visual consistency, information hierarchy, and cross-system connectivity.



CURRENT ISSUES
CONFUSING SIGNAGE
Station name signs fail to indicate which lines they serve, while contradictory arrows create confusion. For example, some signs reading 'Trains to Hoboken' with an arrow pointing to the opposite platform leaves riders unsure: should they cross to that platform, or is the arrow merely pointing to the oncoming trains?

DESIGN INCONSISTENCY
The current system suffers from a lack of visual cohesion. Design elements across stations, trains, and maps feel disconnected due to inconsistent color application and competing typefaces. This inconsistency is apparent in the lines themselves, which are represented by different colors depending on the media, creating confusion rather than clarity.

OUTDATED MAP
The official map displayed at stations is outdated and contains inconsistencies, such as mismatched station names in comparison to the signage. It also includes unnecessary geographic details that clutter the navigational experience.


PROGRAMMING & PLACEMENT





GRAPHIC STANDARDS


SIGN FAMILY


POLE-MOUNTED STATION ID

FENCE-MOUNTED STATION IDROUTE DIAGRAM

TICKET MACHINE REGULATORY
INFORMATION KIOSKDual-purpose Information Kiosk. For riders arriving at the station, it shows the transit network map for route planning and connections. For riders leaving the station, it displays the local area map for neighborhood orientation so they can continue their journey. Located near station exits.
The Hudson-Bergen Light Rail deserves a wayfinding system as essential as the service itself. This project resolves existing failures and establishes a clear, accessible language for navigation across rider experience.